Main Street in Bishop, California at sunrise with an American flag and the Sierra Nevada behind
Residential & Commercial Cleaning • Operator-Led • Long-Term

We buy great
home service businesses.

We partner with exceptional founders of residential and commercial cleaning companies across America — and steward the businesses they've spent years building for the long run.

Est. 2025 · USA
Why Shiny Brands

A different kind
of owner.

We're not a fund. We're operators who love residential and commercial cleaning — and intend to be the last home your business ever has.

— 01

Built by Operators

We've built cleaning businesses ourselves and understand what it takes to grow them.

— 02

Long-Term Ownership

We buy great businesses with the intention of owning them for decades.

— 03

Modern Systems

Technology, AI, and operational excellence help our companies reach their next chapter.

4Acquisitions
2,800+Clients served to date
4States
∞Long-term owner
Rohan Aurora, founder of Shiny Brands
A Note From The Founder
"Wall Street looks for financial leverage. We look for operational leverage.Better people. Better systems. Better businesses."

— Rohan Aurora, Founder

Start The Conversation

Ready for
your company's
next chapter?

If you're thinking about selling your business, we'd love to have a confidential conversation.