Main Street in Bishop, California at sunrise with an American flag and the Sierra Nevada behind
Residential & Commercial Cleaning • Operator-Led • Long-Term

We buy great
home service businesses.

We partner with exceptional founders of residential and commercial cleaning companies across America — and steward the businesses they've spent years building for the long run.

Est. 2025 — United States of America
Why Shiny Brands

A different kind
of owner.

We're not a fund. We're operators who love residential and commercial cleaning — and intend to be the last home your business ever has.

01

Built by Operators

We've built cleaning businesses ourselves and understand what it takes to grow them.

02

Long-Term Ownership

We buy great businesses with the intention of owning them for decades.

03

Modern Systems

Technology, AI, and operational excellence help our companies reach their next chapter.

4Acquisitions
2,800+Clients served to date
2States
Long-term owner
Rohan Aurora, founder of Shiny Brands
A Note From The Founder
"Wall Street looks for financial leverage. We look for operational leverage.Better people. Better systems. Better businesses."

— Rohan Aurora, Founder

Start The Conversation

Ready for
your company's
next chapter?

If you're thinking about selling your business, we'd love to have a confidential conversation.